Mindshare › The Newsletter Platform Race › Week 31
The Newsletter Platform Race Week 31 · closed 2026-07-31 · 23:59 UTC Frozen weekly close — final

Ghost's grip tightens — 4 straight weeks on top.

Week 31 closed 2026-07-31. Ghost won with 73.0%.

4 weeks at #1 · 6,797 posts tracked
Post on XDownload card
Final standings · Week 31
1 GhostW31 Winner 73.0%
2 Substack 16.6%
3 beehiiv 6.2%
4 Kit 4.1%

Methodology

organic mentions · week · X API

Public X posts only — organic, retweets excluded. Weekly SoV% = each row's week-total ÷ the board's week-total. Aggregate counts; no user data stored. This is a frozen result: the numbers above are locked forever, computed once from the week's stored days.

Part of The Newsletter Platform Race (live) · JSON

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