MindshareThe Ad Platform War › Week 31
The Ad Platform War Week 31 · closed 2026-07-31 · 23:59 UTC Frozen weekly close — final

Meta Ads's grip tightens — 3 straight weeks on top.

Week 31 closed 2026-07-31. Meta Ads won with 50.4%.

3 weeks at #1 · 1,800 posts tracked
Post on XDownload card
Final standings · Week 31
1 Meta AdsW31 Winner 50.4%
2 Google Ads 44.5%
3 TikTok Ads 3.4%
4 X Ads 1.7%

Methodology

organic mentions · week · X API

Public X posts only — organic, retweets excluded. Weekly SoV% = each row's week-total ÷ the board's week-total. Aggregate counts; no user data stored. This is a frozen result: the numbers above are locked forever, computed once from the week's stored days.

Part of The Ad Platform War (live) · JSON

‹ Week 30Live board →
More races: AI Search vs. GoogleThe AI Notetaker SprintThe Second Brain RaceThe Design Tool SuccessionThe Browser ClassicThe Humanoid RaceAll boards →