{"slug":"ugc-ads","title":"The UGC-Ad Machine","period":"week","periodKey":"2026-w30","closedFriday":"2026-07-24","weekStart":"2026-07-18","streak":3,"headline":"3 weeks, one leader: HeyGen.","unit":"weekly share of voice on X (organic, -is:retweet)","winner":{"label":"HeyGen","sovPct":78.4},"standings":[{"rank":1,"label":"HeyGen","sovPct":78.4,"weekTotal":1575},{"rank":2,"label":"Synthesia","sovPct":12.8,"weekTotal":257},{"rank":3,"label":"Arcads","sovPct":6.2,"weekTotal":125},{"rank":4,"label":"Opus Clip","sovPct":2.5,"weekTotal":51}],"recap":null,"frozen":true,"permalink":"https://xterminal.app/mindshare/ugc-ads/2026-w30","source":"XTerminal · xterminal.app/mindshare"}